Search Engine Optimization Link Juice
|On-Site Search Engine Optimization is all about making your website friendly to the search engines. There are literally a 100+ things (more like 250+ things) you can do to your website that will help it “be friendly” for the search engines.|
Here is a brief list of the most important and effective things you can do:
1. Good, relevant to your topic, content
2. Keywords in your Title Tags
3. Fix broken links
4. Include an up to date site map
5. Avoid the use of “flash” on your website
6. Keyword rich words in your tags
7. Become a Google+ verified author for your blog
Off-Site Search Engine Optimization is really about making your website look credible to the search engines. One of the biggest ways you can do this is through links. The more links you get coming to your site, the more credible your site is and the higher rank you will have.
And it isn’t just about links. You also need to think about the relevance of the links as well. This concept is called “Link Juice” and it is something you need to think about in relation to your website (and a big reason you need to outsource your Search Engine Optimization to a professional.)
For example, a link from an insurance website to a massage website would have relatively no link juice where as a link from an insurance blog to an insurance website would have much more link juice.
Getting on the first page of search engines takes some time. It isn’t a quick type of thing. In the hands of a professional, it can easily take three months or more. In fact, for some businesses and industries that have a ton of competition, it could easily take a year or longer.
Search Engine Optimization – Natural Rankings
You need to think of Natural rankings like a locomotive. It takes a lot of energy and effort to get your train moving. Once you get the train moving, you have a lot of power behind you, but there is still friction and the train could stop…so you need to keep stoking the fires.
To learn more about Search Engine Optimization visit Google SEO